Monthly Archives: March 2011

Tasks – Achievements – Outcomes What’s the Difference? Why Does it Matter?

Posted on March 28, 2011 by Jennifer

What’s The difference between a task, an achievement, and an outcome? Why is that difference important for anyone seeking work? Tasks Let’s say I’m writing a resumé for my neighbour Terry, who tells me he fixed a crack in the … Continue reading →

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5 Differences Between A Resumé&Your LinkedIn Profile

Posted on March 26, 2011 by Jennifer

In a nutshell: A classic resumé is a sales document.Your LinkedIn profile is a marketing document.To elaborate: A classic resumé should be tailored in response to an advertised opportunity.Your LinkedIn profile should be tailored to attract the interest of your … Continue reading →

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Why I Won’t Brand You

Posted on March 2, 2011 by Jennifer

Every so often, I receive an inquiry from a job seeker asking me to “rebrand” or “reinvent” them through their resumé. I empathize deeply with the thoughts and feelings that bring them to this place. But I have to answer:“It … Continue reading →

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