Monthly Archives: October 2012

“One-Word Equity”: Increasing Job Seeker Happiness

In a world where we are constantly bombarded by information, a story that takes 10 seconds to communicate is way, way too long. Maurice Saatchi says today’s marketers should invest in “one-word equity”- “define the one characteristic they most want … Continue reading

Posted in Work Search/Job Search | Tagged , , , , | Leave a comment

Reputation Killer? Careless Retweeting

We’ve all seen it: the clever headline on Twitter that makes us laugh, retweeted by someone we know. It has a link, but the tweet seems to say it all. It’s the end of the week, we’re in a playful … Continue reading

Posted in Social media, Twitter | Tagged , , | Leave a comment

TANSTAAFL, or Should You Hire a Co-op?

Guest blogger Elizabeth Creith recalls the pleasures and perils of hiring high school co-ops for your small business. If your small business is stationery, and perhaps even if it isn’t, you’ll probably be approached at least once by a high … Continue reading

Posted in Employment, Small Business | Tagged , , , | Leave a comment