Tag Archives: Keywords

The LinkedIn Headline Trap

Do you suffer from progressive LinkedIn Headline Degradation? One week your headline says “Manager, Big Important Project, Acme International”and the next it says “Unemployed, Looking for Work” and finally “Will Work for Food”. Or something needy to that effect, accompanied … Continue reading

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Why Including a Competency “Grocery List” Doesn’t Work

“They told me to include all the keywords from the job ad.” My client hands me a resumé with a diligent grocery list of all the “competencies” listed in the job ad, plus anything else they can work into their … Continue reading

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Three Audiences – Three Questions Part II

This is part two in a series of four posts this week on how to satisfy the Three Audiences for your resumé. Let’s look at the role of the first audience within a simplified resume-screening process in a medium-sized company. … Continue reading

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